Digital Marketing Executive

Qualification:

Diploma or Degree in Digital Marketing / Media

Experience:

Minimum 1 year in digital marketing

We are looking for a creative and data-driven Digital Marketing Executive to manage the online presence and campaigns of Evergo Tours, a growing travel brand under Wordcraft Group.

Responsibilities:

• Manage and grow Evergo Tours’ social media platforms (Instagram, Facebook, TikTok, LinkedIn, etc.)

• Plan and execute Google Ads, SEO, and social media ad campaigns to boost visibility and leads

• Create and post engaging travel-related content (reels, posts, blogs, stories, etc.)

• Handle email marketing campaigns and newsletters to attract and retain customers

• Perform keyword research and optimize website/blog content for higher search rankings

• Track campaign analytics and prepare monthly performance reports

• Support lead generation through digital platforms and ensure strong conversion rates

• Stay updated with digital marketing trends and competitor activities

Skills Required:

• Hands-on experience with Google Ads, SEO tools (Ahrefs, SEMrush, etc.), and Meta Ads Manager

• Strong content creation, copywriting, and communication skills

• Knowledge of Canva, Photoshop, or similar design tools is a plus